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“2024 Year in Search”: Bobrisky, others lead Google search

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Google releases “2024 Year in Search” report

Google, on Tuesday, has released its “2024 Year in Search” report for Nigeria, highlighting top trends including Bobrisky, Beta Edu, Shallipopi, and Ogechi lyrics.

According to the Diaspora Digital Media (DDM), the annual report was shared by the Communications and Public Affairs Manager for Google West Africa, Mr. Taiwo Kola-Ogunlade.

According to Ogunlade, the report offers valuable insights into the questions and interests that defined the lives of Nigerians throughout the year.

Google’s Year in Search serves as an annual analysis that highlights the most searched topics, individuals, and events, showcasing what captures the attention of the global audience, according to report.

Ogunlade explained that these trends reflect popular searches across various categories, including significant personalities, entertainment, and pressing societal issues.

In 2024, Bobrisky emerged as the most searched personality in Nigeria, closely followed by Beta Edu. On a global scale, Donald Trump dominated search interest.

“2024 Year in Search” also noted searches related to notable figures who passed away, including Junior Pope and Herbert Wigwe.

The report also highlighted that Nigerians maintained a strong interest in entertainment, with films like “A Tribe Called Judah,” “Treasure in the Sky,” and “Damsel” topping the charts.

These films, according to the report resonated with audiences, reflecting a vibrant cinematic culture.

In television, series such as “Supacell,” “My Demon,” and “Queen of Tears” captured the attention of viewers, showcasing the variety of content available to Nigerian audiences.

Culinary interests also emerged in the search trends, with diverse recipes gaining popularity.

“The “Pornstar Martini recipe” topped the list, illustrating a growing curiosity about mixology and innovative cocktails among Nigerians.”

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“The 2024 Year in Search” indicates a broader interest in global culinary practices and the blending of cultures through food.”

The report also indicated a significant focus on Nigeria’s political and economic landscape.

Searches related to the U.S. elections, the new national anthem, and issues surrounding the national grid dominated the news category.

“This reflects a heightened awareness and engagement with both local and international political matters, showcasing the importance of these topics in the daily lives of Nigerians, the report stated.”

Know about Google’s Year in Search

Google’s Year in Search offers an annual overview of the most searched terms, moments, and individuals across the internet.

The report reveals what people sought throughout the year, providing valuable insights into cultural events and societal issues.

Google Trends compiles the data that shapes the Year in Search.

It distils the vast amounts of information into key findings that reflect user interests and behaviors.

For instance, in 2022, a foundational insight showed that the world searched for the phrase “can I change” more than ever before, highlighting shifts in public sentiment and curiosity.

The Year in Search includes a variety of elements.

It presents a series of trending queries that capture the most popular searches and identifies why specific terms gained traction.

Factual summaries explain the context behind these trends, offering a deeper understanding of their significance.

Organizations and individuals can leverage Year in Search for various purposes.

It provides insight for strategic planning, marketing campaigns, and content creation, helping them align with current interests and concerns.

Additionally, users can supplement this overview with more detailed insights from Google Trends.

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This enhances their understanding of audience preferences and behaviors.

In summary, Google’s Year in Search not only catalogues what captures attention each year but also serves as a crucial tool for understanding the pulse of society.

By analysing these trends, a clearer picture of cultural dynamics and the factors shaping our world today, are gained.

2023 Google’s Year in Search

Google’s Year in Search 2023 showed significant trends and topics that captivated users throughout the year.

The local hub section provides insights into trending TV shows, concerts, sports events, and “near me” searches across the U.S.

The year also marks the 25th anniversary of Google’s Year in Search.

A special YouTube video reflects on the search trends over the last two and a half decades.

In India, actor Kiara Advani dominated the trending People list, securing her spot as one of the top global actors as well.

Additionally, some notable searches in Nigeria included “Mohbad,” “Asake’s Lonely at the Top,” and inquiries about “What is fuel subsidy.

It is important to note that the data collected for Google’s Year in Search encompasses internet searches made on desktops, laptops, and mobile devices.

However, it does not include searches conducted through the Google app, which limits the scope of the data slightly.


For Diaspora Digital Media Updates click on Whatsapp, or Telegram. For eyewitness accounts/ reports/ articles, write to: citizenreports@diasporadigitalmedia.com. Follow us on X (Fomerly Twitter) or Facebook

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