NEW YORK, UNITED STATES — The Federal Government will make the case for Nigerian talent and homegrown technology services at the 81st session of the United Nations General Assembly in New York, as it ramps up the “Hire from Nigeria” campaign aimed at connecting Nigerian professionals with international employers.
The campaign, which was launched in August 2026, is designed to reposition Nigeria as a global hub for skilled talent and digitally delivered services. It seeks to showcase the country’s growing pool of professionals in technology, finance, healthcare, creative industries, and other sectors, and to encourage international organisations to hire Nigerian talent remotely.
According to the Minister of Communications, Innovation and Digital Economy, Dr. Bosun Tijani, the government will use the UNGA platform to engage with global business leaders, policymakers, and development partners on the opportunities available in Nigeria’s talent market. He said the campaign was part of the administration’s broader efforts to diversify the economy and to create opportunities for young Nigerians.
“We are taking the ‘Hire from Nigeria’ campaign to the global stage. The UNGA provides a unique opportunity to engage with international employers and to showcase the quality and competitiveness of Nigerian talent. We want the world to know that Nigeria is not just a consumer of technology but a producer of world-class talent,” Tijani stated.
The Minister said the campaign had already recorded significant interest from international companies, particularly in the technology and business process outsourcing sectors. He noted that several global firms had expressed interest in setting up remote teams in Nigeria or hiring Nigerian professionals directly.
“We have received encouraging feedback from international employers. Many of them are impressed by the skills and work ethic of Nigerian professionals. Our goal is to make Nigeria the first choice for companies looking to hire remote talent,” he said.
The government’s delegation to the UNGA will include officials from the Ministry of Communications, Innovation and Digital Economy, the Ministry of Labour and Employment, and the Nigerian Diaspora Commission. They will hold a series of meetings and side events aimed at promoting the campaign and connecting with potential partners.
Tijani said the government was also working to address some of the challenges that could hinder the success of the campaign, including the need for better digital infrastructure, improved access to electricity, and enhanced cybersecurity. He said these were critical to ensuring that Nigerian professionals could compete effectively in the global digital economy.
“We are not just promoting Nigerian talent; we are also investing in the infrastructure and systems that will enable them to succeed. We are expanding broadband access, improving the power supply, and strengthening our cybersecurity framework. These are essential for a thriving digital economy,” he said.
The “Hire from Nigeria” campaign has been welcomed by industry stakeholders, who say it will create opportunities for Nigerian professionals and boost the country’s economy. The President of the Nigeria Association of Computing Students, Mr. Chukwuemeka Okafor, said the campaign would open doors for young Nigerians seeking to work with international companies.
“This is a great initiative. It will create opportunities for our young people to work with global companies without leaving Nigeria. It will also help to reduce unemployment and to boost the economy,” Okafor said.
The Director-General of the National Information Technology Development Agency, Dr. Bashir Adewale, said the agency was working with the Ministry of Communications to ensure that Nigerian professionals had the skills required to compete in the global market. He said NITDA had launched several training programmes to equip young Nigerians with digital skills.
“We are training our young people in the skills that are in demand globally. We are also working with international partners to ensure that our training programmes meet global standards. The ‘Hire from Nigeria’ campaign is a natural progression of our efforts to build a skilled workforce,” Adewale said.
As the UNGA session continues, the Federal Government will be hoping to attract more international employers to Nigeria and to position the country as a leading destination for remote talent. For now, the message from the government is clear: Nigeria has the talent, and the world should hire from Nigeria.
