Reality TV star and billionaire entrepreneur Kim Kardashian recently found herself in an unexpected parenting moment after walking in on her daughter, North West, during an Instagram Live session.
In the now-viral clip, North could be heard telling viewers, “I want some money,” prompting an immediate and shocked reaction from her mother. Kim, clearly thinking her daughter was making the request directly to her, quickly responded with a firm refusal.
“What? No, no, no,” Kim said, before realising that North was not asking her at all but was instead addressing fans watching the live broadcast. Laughing in disbelief, Kim then added that she initially thought her daughter was asking her for money.
The brief exchange has since sparked widespread reactions online, with many social media users amused by the irony of a billionaire parent shutting down a request for money, only to discover it was being directed at strangers on the internet.
The moment also reignited conversations around celebrity parenting, children’s access to social media, and the challenges of raising kids in the public eye. Some fans praised Kim for stepping in quickly, while others debated whether children should be allowed to go live on social platforms without close supervision.
North West, the eldest child of Kim Kardashian and rapper Kanye West, has increasingly appeared online through creative projects, fashion moments, and occasional live streams, often drawing massive attention due to her famous parents.
While the interaction was light-hearted, it highlighted the unusual realities of growing up famous where a casual comment can instantly become viral content and spark global discussion.
As expected, Kim Kardashian’s reaction once again showed that even billionaire parents still have to set boundaries, especially when it comes to social media and their children.