Economy
New film studio ‘Sugar Factory’ makes bold entry against industry giants in Nigeria
Strangely named ‘Sugar Factory,’ Kwara’s new cinematic company says it’s set to take Nollywood, Nigeria’s make believe industry by storm.
The new company is so named by the governor, Abdulrahaman Abdulrazaq, after the moribund Tate and Lyle Sugar company, Ilorin.
Kwara’s Sugar Factory Film Studio now occupies the same premises as Tate and Lyle.
The sugar company’s incarnate is making an ambitious entry into the movie industry in a country where flick making was recently calibrated into the country’s GDP.
Kwara, for long, has been dropped by movie makers as way to austere and conservative for flick making.
Lagos, Onitsha (Anambra), Abuja, Asaba and recently Benin have always been traditional movie making places in the country.
Mr Titiloye (middle) conducting Gov. Abdulrazaq (to the left) on facility tour of Sugar Factory Film Studio.
So while a large number of artistes in Nollywood hail from the north central Kwara, they largely practiced outside home.
But Governor Abdulrazaq’s dream transcends traditional bottlenecks hobbling business.
The film studio attempts to lure back Kwara sons to make an industry of the state in movie making.
One of the state’s sons, Olagbenga Titiloye, a Nigerian movie icon, is now saddled with managing Sugar Factory Film making studio.
To underscore seriousness in the project, the state government has committed much resources in equipping the place.
These include cyclorama studio; two TV production studios; large independent film production studio; Green Rooms; makeup facilities; training rooms; photography studios; co-working offices; buildings suites; and a large canteen.
“Apart from being the biggest in Africa, the facility is clearly a one-of-its-kind type in Nigeria and Africa,” explained Mr Titiloye on Friday.
“The project underscores Governor Abdulrazaq’s commitment to creating employment in the entertainment industry and it’s already yielding fruit,” he said.
According findings, the studio will start shooting movies in two weeks.
“We are 100 percent prepared.
You can see the sets and equipment that will be used to shoot the series that is going to DSTV,” Mr Titiloye said to journalists while conducting them on tour of the place.
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