Liverpool FC most-viewed Premier League club on TV, social media

Liverpool Football Club has officially become the most-watched Premier League team in the 2024-25 season, with a cumulative TV audience of 133.8 million viewers across their first nine Premier League matches.

This milestone was achieved according to independent data released by Nielsen, which also revealed that Liverpool claimed top spot in the Central and South America, Europe, and MENA regions.

In addition to their broadcast success, Liverpool FC has also surpassed 200 million global social media followers across its men’s and women’s channels on various platforms.

Anfield: The iconic stadium of Liverpool FC

The platforms include X, Facebook, Instagram, TikTok, YouTube, WhatsApp, Snapchat, Threads, LinkedIn, Sina Weibo, Bilibili, Douyin, and LINE.

This achievement is attributed to engaging content, such as the Christmas Day video with Reds superfan Isaac Kearney, which has garnered over 140 million views and 14 million social media engagements worldwide.

Liverpool FC’s impressive social media presence has earned them the title of the most engaged club in the Premier League last season, with over 1.5 billion fan engagements.

They were also the most-viewed club on social media, with 11.9 billion views.

Furthermore, the club has reached a milestone of 10 million subscribers on YouTube, becoming the first Premier League club to achieve this feat and joining an elite group of YouTube creators with a Diamond Play Button.

About Liverpool FC

Liverpool Football Club is a professional football club based in Merseyside, Liverpool, England.

The club was founded in 1892 and has a rich history, having won numerous domestic and international titles.

It is is one of the most successful and beloved football clubs in the world, with a massive following of loyal fans.

The club’s home stadium is Anfield, which has a seating capacity of over 54,000 and is known for its electric atmosphere during matches.

The club’s rivalry with neighboring club Everton FC is one of the fiercest in English football, with the two teams contesting the Merseyside derby.

This rivalry is fueled by the close proximity of the two clubs and the fact that they have been competing against each other for over a century.

The club is owned by Fenway Sports Group, which also owns the Boston Red Sox baseball team.

Fenway Sports Group is a global sports company that is committed to building successful teams and delivering exceptional results.

Liverpool FC has a long and storied history, and the club has experienced many highs and lows over the years.

From the triumphs of the 1970s and 1980s to the tragedies of Hillsborough and Heysel, the club has been through a lot, but it has always emerged stronger and more resilient.

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